Over the summer we surveyed 1334 respondents from the UK, USA, and Europe to understand their thoughts on juicing and whether it can genuinely make a difference to our health.

In this report I’m excited to share with you: 

  • The most popular incentives to begin juicing.
  • The major changes felt by those who embark on a juice cleanse.
  • The most common obstacles people face before starting a cleanse.
  • How regularly people eat their greens since Covid.
  • The top juicing ingredients with the biggest health benefits.
  • And so much more.

Before we delve in, I’d like to thank Momentive for providing a fantastic platform for this survey and for further analysing our data. If you’re a facts and figures person, you can check out the finite details of the information we collated in the Juice Cleanse data here.

Here Are the Survey Points I Found Most Enlightening

  1. Among respondents who had completed a juice cleanse in the past, 27% saw improvements in their skin, 26% noticed desired weight loss, and 24% told us they felt more energy.
  2. When we asked about the frequency of eating greens such as spinach, kale, broccoli, chard or similar, 1 in 3 assured us they’re eating their greens every day (33%). However, almost half admitted that they eat them only a few times each week (48%).
  3. The two main reasons people gave us for feeling inspired to begin juicing were: wanting to see improvements in their skin (56%), and bettering their digestive health (32%).
  4. We found that 2 in 3 of respondents strongly felt that adding a cold-pressed green juice to their daily morning routine would ensure they absorb significantly more vitamins and nutrients than they usually would if they didn't have a green detox juice at breakfast.
  5. The main reason deterring people from embarking on a detox cleanse, such as a 7 day juice diet, is time. Specifically, 25% felt they are too busy to make fresh juice, and 19% cited the hassle of cleaning their juicer.
  6. 2 in 3 of all respondents have never tried a Juice Cleanse before. With only 37% saying they’ve previously tried juicing.
  7. When it comes to what’s included in their cold-pressed juice, the most popular ingredients, thought to offer significant health benefits, according to people’s choices are Turmeric (53%), Spinach (52%), Ginger (49%), and Celery (43%).


    Scientific studies support the theory that embarking on a juice cleanse, e.g. Celery juice, can significantly benefit our general wellbeing by reducing chronic inflammation and improving heart health.

    Jeff shares wonderful Celery juicing recipes on his Instagram: 


    We found that more than a quarter of those people we surveyed simultaneously achieved notable improvements in their skin, and 24% added that a juice cleanse, such as our 5 day juice cleanse plan, helped them feel more energised than usual.improvements-juice-cleanse-report-2021Furthermore, a large number of studies support the view that regularly enjoying freshly pressed vegetable juice may help to reduce blood pressure, with juiced greens the most likely to exert an antioxidant effect, and help to reduce unwanted weight gain. The benefits of a green juice cleanse are vast. This is further reflected in our results, with 27% of survey participants confirming they experienced a desired weight loss whilst juicing.


    When it comes to both our gut wellbeing and mental health, food has been shown to play a crucial role. Our data revealed that juicing can offer improvements in digestive health (23%), and 17% of survey respondents noticed improvements in their emotions following a cleanse, which is extremely important for people struggling with their mental health post-Covid.


    STUDY HIGHLIGHT: The most common physical results enjoyed by people after embarking on a Juice Cleanse are improvements in their skin, desired weight loss and an increase in energy levels. However, alongside these benefits, many reported a simultaneous improvement in their emotions and mood.



    Covid and its associated lockdowns over the past few months have taken a significant toll on our physical and mental health. As a result, many people have felt inspired to consider the importance of their baseline wellbeing more seriously - and this includes incorporating healthier dietary habits. Our survey data reflects much the same. Specifically, we discovered that more than 33% of respondents incorporate greens such as broccoli, spinach and chard into their daily diet, perhaps a direct correlation to people's proactive health concerns post-Covid.


    According to the study, almost half of respondents said that they eat at least one portion of spinach, kale, broccoli, chard (or similar) just a few times a week (48%). The remaining groups are divided among those who eat their greens about once a week (14%), a few times a month (3%), and only once a month (1%).


    Those who consume greens less than once a month, or don’t eat them at all, make up less than one percent.


    STUDY HIGHLIGHT: Most people have been encouraged to eat their greens (such as spinach, kale, broccoli, chard or similar) at least several times per week, with 1 in 3 people eating them every day.


    Primary reasons for people to start a juice cleanse are improvements in skin and digestive health

    When it comes to establishing exactly why juicing can be so impactful on our skin, medical studies offer some interesting insights. Collagen - which gives skin its strength and structure - and vitamin C play a crucial role. The antioxidants in carrot juice for example, can help to minimise damage from UV rays and prevent pollution exposure as well as improving overall skin texture.

    Furthermore, the National Centre for Health Research report that juicing, including 5 day juice cleanses, can prove beneficial for digestive health and weight loss. Cold-pressed fruit and veg lack the insoluble fibre found in whole foods and are therefore more easily absorbed by the body. NCHR also highlight the decreased risk of cardiovascular disease, type 2 diabetes and some forms of cancer through juicing.

    When it comes to what’s important to our readers, we found that 56% of our panel are first and foremost seeking skin improvements, with 32% choosing the secondary option of attaining better digestive health. 


    Around a quarter of our respondents want to gain more energy (26%) and improve mood and emotions (24%).


    What we have found out is that the most unpopular variants for starting a juicing detox are decreasing a risk of disease and a weight loss.


    STUDY HIGHLIGHT: The main reasons to start juicing are improvements in skin and digestive health, gaining more energy and better mood.



    Studies conducted at Yonsei University reveal a daily glass of green juice might improve cholesterol by 52%.A longstanding research project at the Tulane University School of Public Health and Tropical Medicine also found that drinking green juice can reduce the risk of developing type 2 diabetes.

    Tania Galea MCMA and Holistic Nutritionist says:


    According to our data, almost everybody we spoke with agreed that incorporating a green juice into their morning routine would add significantly more vitamins and nutrients to their regular breakfast (95%).


    STUDY HIGHLIGHT: Most agree that juicing adds increases morning vitamin consumption.



    With all these incredible health benefits, juicing, such as a 3 day juice detox, seems like something of a no-brainer, so why isn’t everyone rushing out to cold-press kale? Almost half of first-time juicers told us they were most put off by how time consuming the process can seem. Specifically, from the hassle of sourcing good quality organic vegetables (25%), to the inconvenience of having to scrub and clean the juicer after use (19%).


    A fifth of those we spoke to also highlighted fears over experiencing hunger throughout the juice cleanse.


    Around 17% shared with us that they simply do not know where to begin, and need qualitative guidance.


    STUDY HIGHLIGHT: Among the main deterrents of juicing for first-timers are time, fear of hunger and not enough understanding.



    Most of the people we surveyed had heard about juice detoxing, but only a small number had actually tried it for themselves. According to our data, only 37% had tried a Juice Cleanse before. Two thirds have heard of it, but have never actually embarked on a cleanse.


    STUDY HIGHLIGHT: Most of our panel have heard of juicing, but have never taken steps to try it for themselves.



    With the celery juice trend still strong amongst dedicated health bloggers, it’s no surprise that, alongside spinach, celery emerged as the green vegetable customers felt offered the biggest health benefit in juicing. Among our panel, 52% of people thought that spinach could offer them significant health benefits and 43% picked celery.


    Ginger and turmeric, both of which have been successfully cited in studies for their ability to provide relief from chronic pain, decrease nausea and enhance immune function to help protect against illness and infection, also proved popular. Over half our participants included turmeric (53%), and 49% chose ginger as being important for health.


    Among other popular responses: Kale (38%), Beetroot (24%), and Apples (18%). Less popular answers were Lemon (15%), and carrots (8%).


    STUDY HIGHLIGHT: The most popular ingredients considered beneficial in juicing are Turmeric, Spinach, Ginger and Celery.



    I hope this survey has helped you get a better feel for the Juice Cleanse topic. I’d like to thank SurveyMonkey for providing their platform for the survey and analysing the data. If you would like to learn more about how this survey was conducted and a full breakdown of the numbers, here is the link to our survey data.

    I would love to hear your thoughts on juicing.

    Do you agree with our survey participants? What would you most like to achieve though embarking on a juice cleanse?

    Go ahead and post a comment below with your thoughts.

    - Alison Davies

    I am so pleased to read this informative report Hanna. I’ve been juicing for years but I struggle to find many studies on the benefits. Let’s hope this is the start of more research into this exciting area of natural health and wellbeing! From one juice fan to another x

    - Tracey Cunningham

    I was really nervous about starting a juice cleanse but honestly it’s the best thing i’ve ever done for my skin. I’m not going to lie – it definitely requires some willpower, but the difference in my eczema after just a couple of weeks was quite simply phenomenal.

    - Kasey Norman

    I find I don’t always have time to make fresh juices, but juicing on a weekend and freezing the bottles is really helpful for me. It definitely makes a difference to my skin when I juice my greens!!

    - Emily Dramal

    I absolutely LOVE the feeling of doing a juice cleanse. I try to incorporate at least three juices a week into my routine, but my favourite is doing a strict three or five day cleanse. I can lose 7lbs on a five day and feel amazing. Emily x

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